Pininfarina Pura Imaginative and prescient idea unveiled with funky doorways

Scheduled to make its public debut throughout Monterey Automobile Week, the Pininfarina Pura Imaginative and prescient idea takes the type of an electrical crossover with a sporty-looking design. It is a large a part of the design-house-turned-carmaker’s plan to progressively morph right into a full-fledged automotive firm.
Pininfarina has spent years growing the Pura Imaginative and prescient. I first noticed it as a design mannequin in 2020, however like most issues that 12 months it received delayed. Not a lot has modified since: the Pura Imaginative and prescient stands out with muscular-looking proportions characterised by a protracted hood, a rakish roof line and pronounced quarter panels. It isn’t retro by any means, however heritage snuck its approach into the design studio: Luca Borgogno, Pininfarina’s former chief design officer, informed me in 2020 that one of many automobiles that impressed his crew (and notably the lengthy hood) is the 1947 Cisitalia 202.
Using on 23-inch wheels, the Pura Imaginative and prescient stretches about 205 inches lengthy, 85 inches vast and 65 inches tall — put one other approach, it is almost so long as a Mercedes-Benz S-Class. Stepping inside requires opening a minimum of two panels. The entrance half-doors swing out like in a standard automotive, the rear half-doors swing again like in a Rolls-Royce Phantom, and the facet home windows are built-in right into a clear panel that swings up, gullwing-style. Opening all three doorways (is that high panel actually a door?) gives a large view of the cabin that is unobstructed by pillars.
Inside, there’s house for 4 passengers in a lounge-like inside. Pininfarina resisted the urge to stuff wall-to-wall screens within the Pura Imaginative and prescient. The motive force faces a digital instrument cluster, there are small spherical screens on both facet of the steering wheel, there’s and a touchscreen for the infotainment system on the middle console, however the dashboard’s structure retains a reasonably minimalist look; the touchscreen may even be stowed into the middle console. Crucially, there is a wine cooler built-in into the house between the rear seats — viva Italia!
Powertrain particulars stay underneath wraps. All we all know is that the Pura Imaginative and prescient is electrical. Do not look forward to finding a V12 underneath the lengthy hood.
Pininfarina will show the Pura Imaginative and prescient subsequent to the recently-unveiled Battista Edizione Nino Farina and a 3rd automotive that hasn’t been unveiled or detailed but throughout Monterey Automobile Week. It is too early to inform whether or not the crossover is headed to manufacturing; the model merely defined that the design language will encourage its next-generation automobiles. We would not be shocked to at some point see Pininfarina within the SUV phase, nevertheless.
Associated video: